From the press release by NAWCC:

On September 10 2010, the National Watch and Clock Museum will unveil for the first time a complete collection of all eight James Bond wristwatch models provided by Seiko UK! These eight watches have been identified for the “Bond Watches, James Bond Watches” exhibit by Mark Mills (former Technical Support Manager with Seiko UK).  Mills was Eon Productions’ contact person at Seiko from 1977 through 1985.

Dell Deaton of JamesBondWatches.com and Guest Curator for “Bond Watches, James Bond Watches,” was given unprecedented access to documentation and Mark Mills’ personal recollections with the support of Seiko Watch Corporation in Tokyo, Japan. Prior to Deaton’s initiative here, no one had ever conducted original research with the supplier to definitively identify model numbers, correct case references, and exact configurations for timekeepers worn in the 007 films.


Image courtesy of and copyright by Dell Deaton.

Actor Roger Moore wore a Seiko 150 meter, duo-display diver’s watch, model SPW001, case H558-5000 as James Bond 007 in the Eon Productions film “A View to a Kill” (1985).

——- end of press release excerpt..

Although I don’t have anything against Seiko (on the contrary), I do think that people responsible for product placement should have done their home work a bit better and should have realised that a Seiko isn’t very Bond, James Bond at all. Same goes for Bond’s cars though. James Bond shouldn’t wear a Seiko or an Omega and shouldn’t be driving in a BMW as well. Nothing wrong with these brands or products, but it just didn’t (and still doesn’t) fit.

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Robert-Jan Broer
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Robert-Jan Broer

Founder & Editor at Fratello Watches
Robert-Jan Broer, born in 1977, watch collector and author on watches for over a decade. Founder of Fratello Watches in 2004.
Robert-Jan Broer
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  • As always, your interest in James Bond watches is always nice to see here. And, of course, I very much appreciate the attention you are bringing to the “Bond Watches” exhibit here in the United States.

    By way of minor correction, it looks like there is an unclear attribution shift with the last paragraph of your write-up. To be clear, that’s not from anything I said, nor from the release that originated through the National Watch & Clock Museum. In fact, I believe there is an exact quote in the original which speaks to my high regard for the Seiko-Bond affiliation.

    So you and I will have to agree to disagree on this, I guess. But continuing to do so as friends.

  • Johan

    You say that James Bond shouldn’t be driving a BMW (which is one of your favorites) but what do you think of the Ford Mondeo he drove in the Casino Royale remake!

  • @Dell: My friend, I hope my addition fixed it. The last paragraph is mine indeed and does not come from the press release. Hope this clear things up.

    @Johan: I even forgot about that one. Terrible. What’s next? 🙂

  • @RJ: Very much so; many thanks!

  • I would love to have one of these watches.

  • Chuck

    i have an original one of these that I purchased in the early eighties. I would to know if anyone knows wher I can get it repaired. I did not buy because of James Bond.