For most of us watch collectors and enthusiasts, watchmakers are something special. We see white coats, clean and laboratory-like environments, small loupes and even smaller parts. In the big world outside of our domain of luxury watches, people probably don’t even know what a watchmaker does these days. To us, watchmakers are like rock stars. Some of them even seem to have groupies.

Girard-Perregaux watchmakers

Most of the time you read about watchmakers, they are either independent watchmakers or not mentioned by name. A lot of big name brands have certain people that they want to push forward to the media, not the actual watchmakers who make sure your watch is working perfectly.

Girard-Perregaux seems to break that rule and introduces a few of their young watchmakers to you. Like Jean-Luc Borel, he is a watchmaker at GP and plays the Alphorn in his spare time. Actually, some years ago, he won the Alphorn World Championship. GP zooms in on a few of their young watchmakers are let them introduce themselves to you.

All this is part of a program from GP that is being called ‘The Girard-Perregaux Young Watchmakers Tour‘ where you can meet with them, discuss with them and participate in one-on-one workshops. The tour starts in New York and will also be held in Beijing, Paris and several other cities around the world.

More information can be found at www.thenewfaceoftradition.com.