Monta Atlas

Hot Take: MONTA Atlas – A Sleek New GMT

MONTA brings a new GMT to Baselworld 2019
Michael Stockton
March 20, 2019
MIN READ
Hot Take: MONTA Atlas – A Sleek New GMT

From St. Louis, the home of the Gateway Arch, we have news of the new MONTA Atlas, a rare slender GMT that should please both fans of the brand and prospective new customers alike.

Monta Atlas

We’ve been following MONTA since they first arrived at Baselworld a couple years back.  Since that time, the brand has repositioned itself slightly in terms of its value proposition and they seem to be doing quite well.  With a tight lineup that includes the Oceanking (a 42mm 300M diver), the Skyquest (a 42mm 300M GMT with rotating outer bezel), and the Triumph (a 38.5mm field watch), the brand has decided a new model for 2019.  Enter the MONTA Atlas, a bezel-less GMT that shares its case with the Triumph.

Monta Atlas

A 38.5mm GMT

If there’s one thing in the watch world that we don’t have enough of, it’s GMT watches housed in moderately sized cases.  Yes, putting the Sellita SW330 GMT movement already found in the Skyquest was a pretty logical next step in order to create the MONTA Atlas, but it’s nice to see the watch come to fruition.  And if you’ve ever held a Triumph, then you know that MONTA does some fantastic things on the finishing end.  That brushed bezel along with high quality dials and cases make for a truly comfortable everyday watch.

Monta Atlas

Attractive Specs on the MONTA Atlas

The specs on the MONTA Atlas are attractive.  38.55mm in diameter, 10.2mm thickness, and 47mm in length.  The lug width remains at 20mm and one can choose from the in-house designed bracelet, a leather strap, or one of the brand’s sublime rubber straps (recall that Everest is a family member).  In terms of colors, the MONTA blue, white and sunburst black will be available.  The same SW330 is inside which allows the 24-hound to be adjusted independently.  On the Atlas, the dial contains a 24-hour track along its outside in lieu of using an external bezel.

Monta Atlas

And Attractive Pricing to Boot

Regarding pricing, there will be a discount for preorders on the MONTA Atlas – watches are expected to begin shipping in August.  On rubber, the watch will be available for $1,565 ($1,410 on preorder).  On leather, add $10 for a total of $1,575 ($1,420 on preorder).  And finally, on bracelet, the Atlas will cost $1,795 ($1,615 on preorder).  All in all, considering the quality of MONTA’s finished product, we’d call that reasonable for what looks like a highly likable watch.  We’ll meet with the brand later this week, so come back for live pictures.

Monta Atlas

For more information, head to MONTA’s official site.

Watch specifications

Reference
M68xxxxxxxx
Case Material
316L Stainless Steel
Case Dimensions
38.5mm diameter, 10.2mm thickness, 47mm lug to lug
Water Resistance
150M
Dial
Lacquer MONTA Blue, White, or Sunburst Black
Bracelet
Rubber, Leather or Steel
Movement
Sellita SW330-1 automatic winding with GMT function (independent setting 24-hour crown)
Functions
Time, date, and GMT
Retail Price
$1,410 - 1,615 on preorder depending on strap/bracelet choice. $1,565 - 1,795 regular retail price.
Special Note(s)
Two year warranty. Available August 2019.
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Michael Stockton
About the author

Michael Stockton

Michael was born in South Florida in the USA. As a full-time role, he works in the Automotive Industry. He's lived and worked in many locations and when he's not cruising at 30,000 feet, he calls Germany home. Michael became... read more

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