As reported earlier, the ‘Handcrafted Time’ exhibition took place from the 18th of June till the 21st of June in the Time Gallery in Bern.
Elizabeth Doerr wrote an excellent report on this exhibition, which has been published on WatchUseek (click here to read the report). One of the participants was BLU (Bernhard Lederer Universe), one of my favorite BaselWorld visits this year. Bern’s newspaper ‘Der Bund’ noticed the Handcrafted Time event and did an interview with Bernhard Lederer of BLU. Below you find a screenshot of the newspaper article (in German). Click here for a full blown version (readable).
It is great to see that events like these get media attention! Events related to watches and especially to independent watchmaking are great initiatives but require a lot of funding, which is hard for the brands to do by themselves. By giving these events attention in (local) newspapers and television, chances are bigger for the organizers of these events to get some nice sponsorship deals.