Have you noticed how many brands have jumped on board with the matching-strap-dial trend? Jaeger-LeCoultre presents a striking design that falls in line with this year’s hottest look. Deep red juxtaposed with a stainless steel case gives JLC’s most famous model a shot in the arm. This Reverso One has bags of character and demands your attention.

If you’re into bold colors, your prayers have been answered. The next time you’re checking your watch collection for something striking, remember Jaeger-LeCoultre’s take on red. The rectangular design features a 30-m water-resistant case that is 40mm length, 20mm width, and 7.9 mm thick. Made of stainless steel, it features 27 brilliant-cut diamonds (0.3 ct) that imbue the bezel with a seductive class worthy of this watch’s reputation. Admittedly I love how the way of arranging diamonds highlights the squareness of the case, white Arabic numerals, and silvery hour and minute hands.

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Glamorous

The dial of Reverso One is the most glamorous feature of this timepiece. The deep red sunray guilloché lacquered dial emphasizes the pattern placed on the inner part of the case. However, this model comes with an undecorated engraving. That leaves space for a bit of personalization should its owner so desire.  The shiny alligator strap is a final, exotic flourish, to a very vibrant timepiece.

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Caliber 657

For those Jaeger-LeCoultre’s enthusiasts who admire not only its signature model but also love to wind their watches, I have sad news. This Reverso One is equipped with JLC caliber 657, a quartz movement that ensures the correct time without winding.

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Watches in bold colors are an easy styling trick. The summer is typified by bright shades and a reckless abandon in their application. It is the perfect time for a brand to take a chance on a less common color. Similarly, it’s also the perfect time for customers to take a risk. If you want to spice up your base with one element in a solid color or play up the shades of red, this Jaeger-LeCoultre Reverso One might be your secret weapon.

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The Power of Re(d)verso?

The Reverso is a watch that allows the individuality of the person wearing it to shine. This model is all about marrying the modern with a sense of tradition. With its new red garb, the Jaeger-LeCoultre’s Reverso One has never been chicer. Although the addition of a matching strap is hardly groundbreaking, it looks the bomb. Most importantly, however, is the fact that the choice of color is very well thought-through. The extraordinary appeal of red might be a statement that’s impossible to ignore. But had JLC fluffed its lines when it came to the color itself, we’d all be turning in the other direction.

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Watches for women visibly shifting toward bold colors and away from overt ostentation. The thin lines of diamonds on this model are a comforting holdover, but their presence is subtle. The design may not be new, but this was the perfect way to experiment with color. As such, I’m sure it will strike and inspire many women who cherish vivid but neoclassical concepts. Visit the official website here.