Big brands use big names for marketing, so what Anna Kournikova does for Omega, does Maria Sharapova for Tag Heuer. The 17 year old Russian teenager (boy, do I get hits on this phrase) will be the third tennisstar ambassador for Tag Heuer, Boris Becker and Moncia Seles did the same in 1990 for the ’Inner Strength’ campaign.

Read the full article here.

Source: Europastar

  • Wouter

    Wasn’t Boris Becker sponsered by Ebel too?

  • I guess so. But probably not at the same time 🙂